If you own a property listed on the Airbnb platform, it’s essential to rent it out. And for that, maximizing rentals is crucial. To increase the number of bookings for your accommodation and thus improve your visibility on the platform, finding solutions to maximize is necessary. Let’s see how to proceed to increase the number of bookings.
Basic Solutions to Improve your Airbnb Bookings
To obtain good search rankings, and thus attract travelers’ attention, renting out your accommodation is important and being visible is crucial. The best-ranked accommodations are viewed first. For this, several solutions are appropriate.
First, you should regularly update your listing. This is important as this operation will provide updated information and make your listing attractive. Your accommodation description should be particularly detailed and precise. Highlight its strengths. Use relevant keywords, this will improve your search ranking.
In the same vein, keeping your calendar up to date is interesting. This will reflect the actual availability of your property. To book your accommodation, the traveler needs to know when it’s available. An always up-to-date calendar will also show that you’re an active and responsive host. This way, you can improve your ranking. If you offer your property on several platforms, remember to synchronize your calendars.
It will also be necessary to be competitive on the price. Don’t hesitate to check the rates of listings similar to yours. Airbnb also provides you with an automatic pricing tool that will simplify your life.
Use high-quality photos. Photos attract travelers. They must therefore be beautiful to showcase your property. Don’t hesitate to hire a professional photographer.
Some Extra Tips to Use
To increase the number of bookings, it can also be interesting to use instant booking. This instant booking allows travelers to book your accommodation without waiting. It’s a feature highly appreciated by rushed renters. This will improve the visibility of your property on the platform.
Have you received a question about your property? Don’t wait and respond quickly, ideally within 24 hours. Your quick response will show that you’re an active and reliable host. Travelers will thus trust you. Moreover, the response time is displayed on your profile. Therefore, having a quick response time is very important.
It happens that the traveler needs to cancel their stay. Offering them a flexible cancellation policy can then be interesting. It will be attractive to the traveler and allow them, if needed, to cancel or modify their reservation without excessive fees. This way, you can increase booking opportunities for your accommodation.
Obtaining Superhost status can also be important. This status is awarded to hosts according to certain criteria by the platform. This is the case if you host a certain number of travelers, have a high response rate, receive positive reviews, and accept all confirmed reservations. This status improves your credibility as a host and will attract travelers.
It’s the same with good reviews. Positive reviews attract. To get good reviews, you can ensure that the accommodation is impeccable, well equipped and comfortable. Proactively responding to the renter’s needs is an advantage. The same goes for resolving any potential problems. You can also encourage satisfied travelers to leave their reviews.
To broaden your audience, it can also be useful to offer flexible stays. You can thus reduce the minimum stay duration to attract those who want very short stays or conversely increase the maximum duration for those who desire very long stays. You can also offer discounts for long bookings.
Seeking Third-Party Assistance
Using external resources can also be very useful for increasing your bookings. This is the case with social media, which allows you to promote your listing. Social media is indeed an excellent way to promote your Airbnb listing. You can share photos of the accommodation, testimonials from satisfied travelers, or information about local attractions and activities around your property. Through social media, you can achieve very good marketing, which will attract new travelers and encourage them to book.
Rental management services can also be very interesting. This will also be useful for simplifying your rental. Concierge services handle tasks related to renting out your property: creating and improving the listing, managing bookings, cleaning and maintaining the place, communicating with travelers. You can therefore get more bookings by using these services and it will simplify the rental process. It’s also an excellent way to retain travelers and thus have more bookings and maximize your revenue. If you offer accommodation on the French Riviera, in Nice, Cannes, or Villefranche-sur-Mer, you can contact the agency Bnb Groom Services, which will provide you with numerous services to facilitate renting your property on Airbnb.
